About me
Services & Techniques
Works
Reviews
Education

About me
Services & Techniques
Works
Reviews
Education

English

Spanish

Permanent makeup

With a Personalized Approach

Contact me

My works

I work with your natural beauty, using a creative approach.

Eyes

Brows

Lips

List of services

Brows

Combination Technique (Hair Strokes + Shading)

A blend of hair strokes and soft shading for added depth and dimension. It combines natural texture with a fuller, more defined finish.

Hair Stroke Technique

A blend of hair strokes and soft shading for added depth and dimension. It combines natural texture with a fuller, more defined finish.

Powder Brows (Shading Technique)

A soft shading technique that creates a smooth, powdered effect, similar to lightly filled-in brows. It gives a natural yet defined look with a gentle gradient.

Additional Services

Revivink* Removal

Color overlap

Correction of any zone**

Freckle / Beauty mark (upper lip)

Eyes

Shaded Eyeliner (Soft Wing with Blending)

A soft, blended eyeliner with a gentle smoky effect. It adds depth and dimension, creating a more expressive and elegant look.

Classic Eyeliner

A defined line along the lash line that adds shape and intensity to the eyes. It creates a polished, makeup-ready look at all times.

Lash Line Enhancement

A subtle technique that fills the space between the lashes to create the effect of thicker, fuller lash growth. It enhances the eyes naturally without looking like obvious makeup.

Revivink — a gentle removal solution that can correct mistakes made by other PMU artists. It effectively removes stubborn, hard-to-lift pigments. Perfect for removing unwanted permanent makeup on lips, brows, and eyelids.

Lips

Watercolor Lips (Soft Translucent Technique)

A delicate technique that adds a sheer wash of color for a natural, fresh look. It enhances the lips’ tone without harsh outlines, creating a soft, airy effect.

Lipstick Effect (Full Coverage)

A насыщенная техника that gives the lips a bold, fully colored look, similar to wearing lipstick. It defines the shape and provides long-lasting, vibrant color.

Ombre / Lip Light Technique

A gradient technique that blends shades for a soft transition from contour to center. It adds dimension and a subtle highlight effect, making the lips appear fuller and more expressive.

**A touch-up is considered any service performed within 1 to 2 months after the initial procedure. After this period, the service will be treated as a "refresh" and will be priced at the full rate of the initial procedure.

Additional Services

Revivink* Removal

Color overlap

Correction of any zone**

Freckle / Beauty mark (upper lip)

*Revivink — a gentle removal solution that can correct mistakes made by other PMU artists. It effectively removes stubborn, hard-to-lift pigments. Perfect for removing unwanted permanent makeup on lips, brows, and eyelids.

"For me, working as a permanent makeup
artist is a soul-searching activity."

About me

Your face is like a canvas in fine art

My name is Valeria, and my journey into permanent makeup began with a deep and lifelong passion for art. I have a higher education in fine arts and spent years working as a portrait artist, studying faces, proportions, and the subtle details that make every person unique.

Art has always been at the heart of everything I do. Today, I bring that same artistic vision into permanent makeup—where every face becomes a canvas, and every procedure is a delicate balance between technique and creativity.

I trained with some of the top permanent makeup masters in Moscow and worked in leading beauty studios, gaining invaluable experience and refining my skills to the highest level. With over 9 years in the industry and more than 6,000 happy clients, my work is built on trust, precision, and consistent results.

As a master instructor, I have also shared my knowledge by teaching others, helping new artists grow and develop in this field. At the same time, I continue to learn and evolve, always staying up to date with the latest techniques and innovations.

I work exclusively with premium-quality pigments and materials to ensure safe, long-lasting, and beautifully natural results. My goal is never to change your appearance, but to enhance your natural beauty in the most гармоничный and refined way.

I truly love what I do. I love working with people, understanding their individuality, and creating results that make them feel confident, radiant, and effortlessly beautiful.

For me, permanent makeup is not just a procedure—it is art, care, and a personal connection with every client.

Portfolio

Face "before" and "after"

Unreal transformation with hair technique

Personal training

I don't organize training groups; I teach one person at a time, taking into account your abilities and talents. I'll guide you until you feel confident and can independently perform high-quality procedures.

During the training, we'll become friends, and you'll feel as comfortable as possible learning. The amount of knowledge you gain will exceed your expectations, and all you need is diligence and attention.

At the end, you'll have an exam, a wealth of positive emotions, and a beautiful certificate of completion.

Base Course

2 zones
2 techniques
2 models
3 in-person classes
100 pages of materials

I will introduce you to the profession, teach you to understand colors and symmetry.

Advanced Course

3 zones
3 techniques
3 models
4 in-person classes
150 pages of materials

I will introduce you to the profession, teach you to understand colors, symmetry, all the subtleties.

Professional course

3 zones
5 techniques
5 models
5 in-person classes
200 pages of materials

I will make you a real PM professional and teach you how to attract clients.

My Results

I'm truly grateful that every year I meet more and more amazing people who genuinely appreciate my work — and who are ready to travel from all over the world to have a procedure with me. Thank you.

4000+

wonderful transformations

10 000

wonderful transformations

8+ years

working with you

15+ years

of continuous learning and training

Client Reviews

“Olya, you’ve changed! Olya, you look so beautiful! Olya, you’re glowing — and I just can’t put my finger on what’s different about you!”
I hear compliments like this every single day. And to myself, I quietly say: “Thank you, Valeri.”
Valeri is a master of her craft. Valeri is a true talent. Her sense of taste, her sense of style, her sense of beauty — all on the highest level.
I waited almost 10 years to meet Valeri. And believe me — it was worth it.
My brows are so naturally beautiful and artistically perfect at the same time.
Valeri, you’ve made me feel even more feminine. And that is priceless.

I am beautiful!
I want to thank Valeri — the artist behind it all. She worked quickly and professionally, completely covering my old makeup and transforming my brows and eyelids with a fresh new shape and color. Now everything looks gorgeous and absolutely perfect.
Thank you once again! Next stop — my lips.

Thank you so much!
I came home, looked at myself in the mirror, and absolutely loved my new permanent makeup. It's so perfectly even — not too bold, not too thin — just right. Exactly what I wanted.
Now I'm just waiting for the color to settle into its true shade.
You are a true professional!

Huge thanks for my brows — they turned out absolutely stunning.
Everyone is raving about them. I'm currently in Italy with my future husband, but at the end of June I'll be in Thailand — and the first thing I'm going to do is come to you for my lips.

Beautiful permanent makeup, always!
Huge thanks to you — now I have stunning eyes, lips, and brows. I'm so happy I had everything done with you!
You never cease to amaze me with your professionalism. Thank you so much!

FAQ

What is permanent makeup (PMU)?

As you might have guessed, the term "permanent makeup" comes from the idea of tattooing — applying pigment under the skin. However, unlike a traditional tattoo, PMU is applied much more superficially. The pigment does not go deep into the skin and does not enter the lymphatic or bloodstream. This allows the body to naturally and safely break down and eliminate the pigment over time — typically within 1.5 to 2 years.

How long does permanent makeup last?

PMU will last you at least 1.5 to 2 years — as long as you don't overdo it with direct sunlight (since any pigment fades with UV exposure) and you're not a hardcore fan of saunas or tanning beds.

How long does permanent makeup last?

PMU will last you at least 1.5 to 2 years — as long as you don't overdo it with direct sunlight (since any pigment fades with UV exposure) and you're not a hardcore fan of saunas or tanning beds.

How does permanent makeup heal?

PMU takes about 3 to 4 weeks to fully heal, depending on your body. The healing process follows your skin's natural epidermal renewal cycle. In most cases, after just 10 days, the treated area already looks natural and settled.

How do I care for my brows after the procedure?

Aftercare for your brows includes gently washing them with soapy water 3 hours after the procedure. During the entire healing period, avoid saunas, steam rooms, and tanning beds. Also, do not pick at any scabs or cause any mechanical damage to the area. Be gentle — your final result depends on it!

How do I care for my lips after the procedure?

Aftercare for your lips includes gently washing them with soapy water 3 hours after the procedure. Apply petroleum jelly whenever your lips feel dry. During the entire healing period, avoid saunas, steam rooms, and tanning beds. Do not pick at any scabs or cause any mechanical damage to the area. Eat carefully and be gentle — your final result depends on it!

Is getting permanent makeup painful?

The procedure is practically painless for all three zones (brows, lips, eyes) thanks to the application of a numbing agent, which contains lidocaine. Some of my clients even manage to fall asleep during the session.

How soon can I wear makeup?

You can apply makeup to the treated area no earlier than 10 days after the procedure.

Do I need a touch-up session?

A touch-up helps lock in the results you've already achieved. It allows the pigment to stay in the skin longer. It also gives me, as your artist, the opportunity to add more color or make any small adjustments to ensure your permanent makeup looks absolutely perfect.

Will permanent makeup suit me?

Yes, it will — because I don't work with rigid templates or follow set rules. Instead, I work with your natural features, highlighting everything beautiful about your unique look, softening any imperfections, and adding a fresh, youthful effect to your face.
Permanent makeup is a great choice if:

You have gaps in your natural lip pigment
You notice hair loss in your brows
Or you simply want to enhance your beauty, save time on daily makeup, and save money on cosmetics

How sterile is permanent makeup?

The sterility of the procedure is ensured by full personal protective equipment, thorough cleaning of all surfaces, and the use of disposable materials — all opened in front of you.
Additionally, because the needle does not penetrate deep into the skin, the risk of introducing any infection is virtually eliminated.
I pay maximum attention to cleanliness and precision, spending about 30 minutes sanitizing the treatment room before each client. You can be completely confident in me.

What color will suit me?

The color for your permanent makeup is chosen individually. For brows, I take into account your natural hair color. For lips, I match your natural lip tone.
I also consider your skin tone, any areas you want to fill in, and — most importantly — your personal preferences.
Everything is discussed and agreed upon before the procedure. You'll know exactly what shade you're getting ahead of time.

Does permanent makeup damage hair follicles?

No. PMU is applied in the upper layers of the skin and does not interact with or damage hair follicles in any way.

How is permanent makeup removed?

For pigment removal, I use a specialized product called Remover (Rivivink). It works well for brows that have almost faded and for minor corrections.
For more complex cases — for example, when another artist has deposited too much pigment into the skin or when PMU has been done too many times — laser removal is used.